Here are some compelling statistics: According to Engineering.com, 97% of engineers pay serious attention to email marketing. Here’s what they found in 2016: 51% Scan subject lines for interest 40% Open and scan for interest 6% Read each one 3% Delete most automatically 97%...
Read MoreLatest News
Tax Bill Effects on Mfg
07
Feb2018
Categories :Latest News
For the first time since 1986, Washington passed a tax reform bill. In most cases, the changes dictated by the Tax Cuts And Jobs Act start with the 2018 year, so it won’t be until April of 2019 that we’ll be filing with those...
Read MoreBusiness Lessons of 2017
11
Jan2018
Categories :Latest News
The new year is here. It’s time for the national pastime: reviewing the lessons of the past year. What did we learn in 2017? Be Ethical, Show Respect Professional environments demand professional behavior. Women have started speaking up about workplace harassment, and rightly so....
Read MoreBuying or Leasing Expensive Machinery
26
Dec2017
Categories :Latest News, Manufacturing
For a small business, deciding whether to purchase new, expensive machinery is a challenge. As equipment ages, it increasingly becomes a liability rather than an asset. Data from the accounting department can alert you that it’s time to replace equipment. Evaluating: Is it Time...
Read MoreAdjusting Marketing for Millennial Appeal
20
Dec2017
Categories :Latest News, Marketing
Who Are Millennials? The millennial generation is now the largest living generation. Think about it: this group basically consists of everyone under about 35 who is old enough to consume. They have a lot of power. As I mentioned last week, they’ll compose 50%...
Read MoreManufacturing Predictions for 2018
20
Dec2017
Categories :Latest News, Manufacturing
The end of 2017 is fast approaching. As predictably as mall Santas and Minnesota snow flurries, predictions for the new year are being shared far and wide. It’s a fun diversion for the end of the year, and one that plays out in all...
Read MoreStrategies of the Successful Networker
15
Dec2017
Categories :Latest News
We’ve talked about why networking is so important to a small business, and about the crucial attitude a successful networker cultivates — one of generous curiosity and positivity. Today, we’ll talk about your strategies for networking success. Before the Event For the best bang...
Read MoreMaximizing Return on Giving Back
14
Nov2017
Categories :Latest News
While serving as COO at Laser1 keeps me plenty busy with day-to-day responsibilities, I read voraciously about the bigger picture of keeping a company going. Giving back is a hot topic, and it matters on so many levels. Harvard Business Review published a very...
Read MorePositive Outlook for Global Manufacturing
13
Nov2017
Categories :Latest News
What’s the outlook for the global manufacturing industry? Moody’s says things are looking good. As one of the big three credit rating agencies (along with Standard & Poor’s and Fitch Group), they devote plenty of research and expertise to tools and analysis in financial...
Read MoreTier 3 Manufacturing Capability Soars
30
Oct2017
Categories :Laser Cutting
Tier 3 manufacturers are playing an increasingly vital role in the manufacturing arena. Over the last 2 decades, thanks to huge strides in technologies and accompanying technological expertise, tier 3 companies like Laser 1have upped their game substantially, becoming increasingly adept at manufacturing high...
Read More
